Beautiful e-blasts and e-newsletters are a powerful way to spread the word about your business. If you are a photographer, designer, or in any type of “visual” business, your promotional material must be top-notch. If it isn’t, then you may not get any response or worse of all, may be sending the wrong message to your potential clients… giving them a reason NOT to call you.
E-blasts with a visual appeal, prevent your readers from having the “delete + dismiss” phenomenon. This happens when you have a lot of people on your e-mail list, but no one ever responds. If this is the case with your marketing campaigns, maybe it’s time to rethink them and give me a call